Training | eLearning Programs | Ideas | Enhancing and Improving Existing Offerings

Enhancing and Improving Existing Offerings

Explore ways to gain more value from your current offerings–and generate ideas for new businesses in the process. See examples of how top organizations have achieved incremental success simply by tweaking existing products or services, and learn how you can apply these techniques to do the same.

Request a demo   Get a brochure

What?

This program includes four eLearning courses, three tools, and one research report. 

Why?

You'll be able to:

  • Analyze and dissect all aspects of current offerings and make new product recommendations
  • Modify and leverage existing products to increase customer value proposition

Who?

  • Organizational Leaders, High Performers, and Individual Contributors

Included Courses

IN222: The Art of Incremental Innovation

Learn seven methods for enhancing your current offerings, and incorporate best practices, tactics, and metrics as you develop a plan of action. 

Audience:
Organizational Leaders, High Performers, Individual Contributors
Format:
eLearning
Tags:
Creative Thinking, Enhancement, Ideas, Incremental Innovation

IN511: What's Now, What's Next Tool Tutorial

Break down a product into finite parts through a guided process and learn how you can discover innovative solutions.

Audience:
Organizational Leaders, High Performers, Individual Contributors
Format:
eLearning
Tags:
Creative, Enhancement, Ideas, Incremental Innovation

IN512: +3, -3 Tool Tutorial

Learn how to practice the "+3/-3 technique," a thought-provoking exercise that pushes you to discover new ways to enhance current offerings.

Audience:
Organizational Leaders, High Performers, Individual Contributors
Format:
eLearning
Tags:
Creative Thinking, Enhancement, Ideas, Incremental Innovation

IN514: 40 New Opportunities Tool Tutorial

This tool, based on a simple problem-solving technique called "TRIZ" inspires you and your team to look at your products from a different angle.

Audience:
Organizational Leaders, High Performers, Individual Contributors
Format:
eLearning
Tags:
Brainstorming, Creative Problem Solving, Ideas, TRIZ Problem Solving

Included Research & Tools

Idea Generation Tools

Idea Generation Tool: +3, -3

Break down an offering into discrete elements. Then improve it by adding or removing components. This exercise helps you find ways to enhance your current offerings by refining its components, or by removing parts which aren't adding value.

Audience:
Organizational Leaders, High Performers, Individual Contributors
Tags:
Creative Thinking, Enhancements, Ideas, Incremental Innovation
Idea Generation Tools

Idea Generation Tool: What's Now, What's Next

This tool will help you generate ideas—both incremental and groundbreaking—to improve your current products. It guides you in breaking a product down into finite parts so that you can focus on individual attributes in greater detail, or recombine some of the current attributes (“what’s now”) in new ways (“what’s next”) to spark a fresh, innovative solution.

Audience:
Organizational Leaders, High Performers, Individual Contributors
Tags:
Creative Thinking, Enhancement, Ideas, Incremental Innovation
Innovator Interviews

Innovator Interview: Humana

Tony Tomazic, Director of Consumer Innovations for Humana Inc., shares his insights on building a successful innovation program and finding opportunities in adjacent and open innovation.

Audience:
Organizational Leaders, High Performers, Individual Contributors
Tags:
Innovation Program, Open Innovation, Strategy
Skill-Building Tools

Skill-Building Tool: re:Think

This 9-page tool guides you through an exercise of looking at common objects as if seeing them for the first time. Taking a fresh look at the familiar can demonstrate how there may be untapped alternatives for growth within your existing products and services.

Audience:
Organizational Leaders, High Performers, Individual Contributors
Tags:
Brainstorming, Creative Problem Solving, Ideas

Client Quotes

  • “futurethink is enabling us to build critical innovation skills and share best practices across our global organization.”
    Jeff Honious, Vice President of Innovation, Reed Elsevier Reed Elsevier
  • “The futurethink team did an outstanding job in designing and facilitating an innovation event for our senior leaders, many of who regarded this as the best innovation workshop that they had ever been a part of. I would recommend futurethink to any organization that is looking for clear and actionable pathways to Innovation.”
    Wayne Pethrick, Director, Marketing and Consumer Insights, Pitney Bowes Pitney Bowes
  • “futurethink is the innovation expert. They fine-tune their training to our clients' needs. I'm constantly looking for new opportunities to engage them in our work.”
    Brian Weberg, Director, National Conference of State Legislatures
  • “If you don't innovate, be creative and look to the future and the possibilities of what will evolve over time, you will cease to be relevant.”
    Randy Voss, Senior Manager, Global Strategy & Business Development, Whirlpool Whirlpool
  • “futurethink's proven methodology, research, and tools help ensure we're always ready to meet the evolving public service challenges of tomorrow.”
    Sandy Stosz, Rear Admiral, United States Coast Guard United States Coast Guard
  • “futurethink made my leadership team think in new ways and helped us develop winning business ideas right in the room. My team now embraces innovation rather than fearing it.”
    Mary Fennoglio, Managing Director, Citigroup Corporate Investment Bank Citigroup
  • “futurethink's sessions included excellent examples and energizing exercises that brought innovation to life. They got us to look at our business with new eyes.”
    Joan P. Lawrence-Ross, Chief Learning Officer, AXA
  • “futurethink is always thinking ahead about learning and 'innovate' it before we ask! Their programs have been a huge success with our teams.”
    Director of Learning & Development, Sunovion Pharmaceuticals Sonovian Pharmaceuticals
  • “We need to look beyond our organization's walls to innovate.”
    Mehmoon Khan, Global Leader, Innovation Process Development, Unilever Unilever
  • “The futurethink workshop not only provided an incredible jolt of energy to our collective innovation efforts and established the common understanding of innovation concepts, but it was also a wonderful team-building event. I don’t think it could have been organized and conducted any better.”
    Michael Ripa, Manager, FRI Infomatics
  • “futurethink made the topic of innovation, which means different things to different people, real, meaningful, and actionable.”
    Steven Rubinow, Chief Information Officer, NYSE Euronext NYSE Euronext Logo
  • “If you don't make innovation a strategic part of your business plan and you don't drive that into the culture, I don't think you'll have a strong innovation pipeline.”
    Mark Hausfeld, Innovation Manager, Global Business Services, Procter & Gamble Procter & Gamble
  • “Innovation is deliberate, if done well. There is a science and process to it. futurethink has done their homework to provide a wealth of practical knowledge to their customers.”
    Senior Vice President of Innovation, Wells Fargo Wells Fargo
  • “futurethink's research and 'how-to' tools have been essential to building our innovation program.”
    Cindy Morgan, Innovation Manager, New England Federal Credit Union New England Federal Credit Union
  • “Any innovative company must develop processes for understanding and responding to consumer needs in a very focused way. Otherwise, they're just inventors, they're not necessarily innovators.”
    Tony Tomazic, Director of Consumer Innovations, Humana Humana
  • “Working with futurethink was a very rewarding experience for our team. They brought a great combination of provocative outside ideas, market perspective and a program design that challenged us to think of our own business in more innovative ways.”
    Jim Daly, Vice President of Human Resources, Standard & Poor's Standard & Poor's